Jun 24 2020

Sunbrella® Debuts Eco-Friendly, Fluorine-Free Fabric

Sustainably engineered, Sunbrella Assure™ delivers the performance and comfort expected from Sunbrella

Sunbrella unveils its latest innovation, Sunbrella Assure, a fluorine-free textile that delivers water repellency, stain resistance and enhanced durability. These fabrics bring new opportunities to create healthy and sustainable indoor and outdoor spaces that are still hardworking.

Sunbrella Assure offers stain resistance through a proprietary bio-based formula that combats the absorption of water-based spills and messes without the use of fluorochemicals. Oil-based stains can be removed easily by following the cleaning and care guide. Sunbrella Assure is also highly durable, with abrasion resistance up to 100,000 double rubs. The new fabric delivers on these high-performance standards while fulfilling the Sunbrella brand promise of design and function, as well as staying soft to the touch.

“Sunbrella Assure is yet another example of how we continue to build on our legacy of smart design and environmentally conscious actions,” said Steve Pawl, chief marketing officer at Sunbrella. “Sunbrella Assure brings together the benefits of fluorine-free technology with the leading design, performance and warranty that we’re known for and has been counted on for 60 years.”

Other properties of Sunbrella Assure include:

  • Fade-resistant

  • Bleach-cleanable and able to be sanitized

  • PFC-Free

  • GREENGUARD® Gold certified

  • Achieves OEKO-TEX® Standard 100 and Facts Silver Certifications

  • Compliant with the Healthier Hospitals Initiative (HHI) and Prop 65

The first collection, Balance featuring Sunbrella Assure, includes six different patterns in 43 colors and is available now from CF Stinson in partnership with Sunbrella Contract.

Behind every Sunbrella upholstery fabric is a five-year warranty, the most comprehensive guarantee in the industry. For more information about Sunbrella Assure, please visit Sunbrella.com.

See All News

News Releases

OCT 28 2026

Sunbrella Interiors Debuts Velvet Allure and More Than 20 New Patterns at Interwoven Textile Fair

Sunbrella, the global leader in performance textiles, returns to Interwoven Textile Fair (Nov. 17-19) in High Point, North Carolina to formally introduce Sunbrella Interiors Velvet Allure, the brand's first fabric designed exclusively for interior use, alongside a range of additional fabric introductions, further expanding the brand's portfolio of performance-driven textiles.…

Read More

See All Releases
SEP 30 2026

Sunbrella® Showcases New Introductions Across Partner Showrooms at High Point Market

Sunbrella, the global leader in performance fabrics for indoor and outdoor applications, returns to High Point Market (Oct. 16-21) with a series of new introductions, collections and events hosted across partner showrooms throughout Market. Among the highlights is a preview of Velvet Allure at CR Laine, the newest addition to…

Read More

AUG 05 2026

Sunbrella® Partners with NC Native Golfer Ben Kohles at Wyndham Championship

Sunbrella, a longtime sponsor of the Wyndham Championship, is proud to announce its partnership with PGA golfer Ben Kohles for the 2026 tournament, taking place August 6 - 9 at Sedgefield Country Club in Greensboro, N.C. Raised in Cary, NC, Ben Kohles has built an accomplished professional golf career marked…

Read More