Apr 13 2026

Sunbrella Expands its Sunbrella Interiors Presence at High Point Market Alongside Broader Introductions and Showroom Activations

Bringing together new collections and a lineup of co-branded events, including panels and demonstrations, to highlight performance and versatility across indoor and outdoor environments

Sunbrella, the global leader in performance fabrics for indoor and outdoor applications, returns to High Point Market (April 23-29) with a series of events across partner showrooms throughout the week, anchored by an expanded Sunbrella Interiors activation.

Located at Showplace Walkway (between IHFC and Showplace), Sunbrella Interiors highlights the brand's latest introductions, emphasizing softness, texture and durability for interior environments. The presentation includes select styles and new releases from its collaborations with watercolor artist Kelly Ventura, textile studio Sien + Co and design studio Block Shop, along with window drapery and a new line of Signature performance throws to showcase versatile applications throughout the home.

In addition to the Sunbrella Interiors activation, visitors can discover the brand across partner showrooms, with a lineup of co-branded launches and events, from designer-led panels to product demonstrations, offering multiple ways for attendees to engage with Sunbrella at Market.

Explore Sunbrella at High Point Market

Ongoing Experiences

Sunbrella Interiors Activation
Step into the world of Sunbrella Interiors — an immersive experience dedicated exclusively to indoor applications, including window treatments and throws.
● Where: Sunbrella Interiors Activation at Showplace Walkway (Between IHFC and Showplace)
● When: Thursday, April 23 – Friday, April 24 from 12 p.m. – 4 p.m., Saturday, April 25 – Wednesday, April 29 from 9 a.m. – 5 p.m.

CR Laine x Sunbrella Interiors Lounge
Enjoy a variety of treats and experiences at the CR Laine x Sunbrella Interiors Lounge, with a daily selection of grab-and-go breakfast items, complimentary lunch, fresh hors d'oeuvres and hosted bar beverages, including a Bloody Mary bar (10 a.m. – 7 p.m.). Daily cleaning demonstrations and one-on-one training opportunities will also be available Friday and Sunday from 11 a.m. – 2 p.m. and Saturday from 3:30 – 6 p.m.
● Where: 310 N. Hamilton St. – Space 201
● When: Friday, April 24 – Monday, April 27 from 10 a.m. – 7 p.m.

Special Events

Sunbrella Interiors Artist Demonstration
Sunbrella brings its trusted performance to life. Join artists Sally King Benedict on Friday and Saturday and Nico Amortegui on Sunday for a live demonstration as they paint on Sunbrella fabrics using tough stainmakers followed by a demo showing these hard-to-clean stains coming clean from Sunbrella fabric.
● Where: Sunbrella Interiors Activation at Showplace Walkway (Between IHFC and Showplace)
● When: Friday, April 24 from 12:30 p.m. – 2 p.m., Saturday, April 25 from 11 a.m. – 12:30 p.m., Sunday, April 26 from 11 a.m. – 2 p.m.

Design in Bloom: Sunbrella x Kelly Ventura
A trunk show with textile artist Kelly Ventura, featuring fabrics from her latest collection with Sunbrella. Kelly will be on site to meet designers and share the inspiration behind the patterns. Fresh juices and coffee drinks will be served, and for a limited time, guests will receive a custom scrunchie in exclusive Kelly Ventura x Sunbrella styles, while supplies last.
● Where: Sunbrella Interiors Activation at Showplace Walkway (Between IHFC and Showplace)
● When: Sunday, April 26 from 9:30 a.m. – 11 a.m.

MT Company x Sunbrella: Brunch and Bubbles
Enjoy brunch and champagne while exploring new colors and concepts with the Sunbrella design team in a special presentation, Inspiration and Insights. Part of MT Company's Insider Access Day, which includes early showroom and sample sale access, factory tours, and more. RSVP to info@themtcompany.com to attend and be entered to win a $500 order credit.
● Where: 311 N. Hamilton St., Second Floor
● When: Thursday, April 23 from 10:30 a.m. – 12 p.m.

WithIt Networking Reception
Join us for networking in the Sunbrella Interiors Activation in front of Showplace during High Point Market. All market attendees are welcome to attend. Come learn about WithIt and what makes it such a vibrant, growing organization. In the event of bad weather, the event will relocate to the lobby of Showplace.
● Where: Sunbrella Interiors Activation at Showplace Walkway (Between IHFC and Showplace)
● When: Friday, April 24 from 4:30 p.m. – 6:30 p.m.

Fairfield: Specialty Coffee Cart by Sunbrella Interiors
Kick off the day with complimentary hot coffee and iced coffee creations at the Fairfield x Sunbrella Interiors specialty coffee cart. Coffees handcrafted by Union Coffee of Greensboro, N.C.
● Where: 200 N. Hamilton Street – North Court 100, Floor 1
● When: Saturday, April 25 – Monday, April 27 from 8:15 a.m. – 10:15 a.m.

Fairfield: Designer Panel in Partnership with Sunbrella Interiors
Protecting Profitability: Adapting Your Practice to Rising Costs
In this conversation moderated by Design Business Coach, Melissa Galt, panelists Autumn Pochiro, Hill Rondero, and Kathryn Hunt will explore how rising costs are reshaping design investments, evolving client expectations, and project uncertainties in 2026. Attendees will gain insight into strategies for investing thoughtfully, making smarter design choices, and communicating transparently with clients while keeping projects on track. Whether you’re a seasoned interior design professional or just launching your firm, this conversation will provide practical guidance to elevate your practice.
● Where: 200 N. Hamilton Street – North Court 100, Floor 1
● When: Saturday, April 25 from 2 p.m. – 3 p.m.

Loll x Sunbrella: Happy Hour
Head over to 313 Space, grab a drink, and join us to celebrate Loll's new collection of all-weather, outdoor furniture featuring high-performance Sunbrella fabric cushions. Crafted for the modern lollygagger, by the modern lollygagger, Loll furniture invites you to sit back and enjoy your outdoor living spaces, worry-free.
● Where: 313.Space - A04, Floor 1
● When: Saturday, April 25 from 2:30 p.m. – 4:30 p.m.

Uttermost Market Mixer
Kick off Market in style at the Uttermost Market Mixer - an afternoon designed for connection, inspiration, and a little fun. Sip specialty cocktails, enjoy chef-curated hors d'oeuvres, and vibe to a live DJ while exploring the latest introductions. Stop by the Sunbrella stain bar, snap a photo at the photobooth, and enjoy exclusive giveaways. It's the perfect mix of design, energy, and celebration at High Point Market - don't miss it!
● Where: IHFC - C448, Commerce, Floor 4
● When: Saturday, April 25 from 3 p.m. – 6 p.m.

Taylor King: Fresh Ideas, Fearless Fabrics
Taylor King is proud to introduce three first-time designers whose creativity proves that great ideas have no age limit. At just 8 and 16 years old, they’ve created original designs that have become real products—from an exclusive collaboration with Sunbrella for Taylor King, to a cocktail table with Woodbridge Furniture, and a custom rug for L&M Carpets. Each of their creations is an integral part of the showroom at this Market. And because beautiful design should also perform beautifully, Sunbrella will be on hand with live, interactive cleaning demos. Jams, condiments, and jellies, beware - young designers are coming for you!
● Where: 200 Steele St.
● When: Saturday, April 25 from 4 p.m. – 6 p.m.

Designmaster x Sunbrella Interiors Social
Discover the soft side of performance with the new collection of 40+ Sunbrella Interiors fabrics — now available at Designmaster. You’re invited to sip, snack, and sample this new collection while enjoying live music and interactive cleaning demonstrations. Plus, enter for the chance to win a Sunbrella Interiors Performance Throw!
● Where: 201 S. Main Street
● When: Saturday, April 25 from 4 p.m. – 7 p.m.

CR Laine: Designer Panel & Charm Bracelet Bar with DesignManager and Sunbrella Interiors
CR Laine, in collaboration with DesignManager and Sunbrella Interiors, invites you to The Final Layer: How Styling Transforms Interiors. Join for a thoughtful discussion on the designer's approach to styling interior spaces moderated by Fiona Sanipelli, founder of DesignSpec with Bria Hammel, CEO of Bria Hammel Interiors and Jess Weeth, founder of Weeth Home. Starting at 4:30 p.m. guests can create their own charm bracelet, enjoy drinks, and create a signature plate of light bites, followed by the panel discussion starting promptly at 5:30 p.m.
● Where: 310 N. Hamilton St. – Space 201
● When: Saturday, April 25 from 4:30 p.m. – 6:30 p.m.

Ambella: Coffee and Conversation with Sunbrella Interiors
Please join us for coffee and conversation with Sunbrella Interiors. Guests are invited to discover the soft side of performance through our collection of Sunbrella Interiors upholstery fabrics. Breakfast bites and coffee will be served, and attendees may enter for the opportunity to win new Sunbrella Interiors Signature throws.
● Where: 310 N. Hamilton St. – S-110, Floor 1
● When: Sunday, April 26 from 10 a.m. – 12 p.m.

Fairfield: Designer Panel in Partnership with Sunbrella Interiors
Feast of Famine: Strategies for Managing Your Project Pipeline Join design business coach, Rick Campos, and panelists Cheryl Stauffer, Melissa Sanabria, and Tamara Day as they discuss best practices for managing your project pipeline. The conversation will explore eff ective strategies for protecting margins when your firm is at full capacity, as well as disciplined approaches to generating qualifi ed leads and building momentum when demand is slow. Attendees will leave with actionable insight into managing volume, balancing workload, and building a more sustainable and resilient pipeline over time.
● Where: 200 N. Hamilton Street – North Court 100, Floor 1
● When: Sunday, April 26 from 2 p.m. – 3 p.m.

Piper Collection: Spritz & Shop on The Veranda
Enjoy sips and sweets while exploring the new Piper Collection x Sunbrella Indoor/Outdoor collection. This line blends performance durability with Piper's signature love of joyful pattern and color. Designed for modern homes that flow effortlessly between indoor and outdoor living, the collection features a playful mix of tailored checks, graphic stripes, organic motifs, and layered textures — all rendered in high-performance Sunbrella fabric that stands up beautifully to sun, spills, and the messiness of everyday life.
● Where: Suites At Market Square - G-3025, G-4019, Ground
● When: Sunday, April 26 from 2 p.m. – 4 p.m.

Capris Furniture x Sunbrella Interiors: Happy Hour
Sunbrella Interiors combines trusted Sunbrella performance with the ultimate in indoor softness — and Capris Furniture invites you to experience the comfort for yourself. Enjoy drinks, light bites, live cleaning demos and market-exclusive giveaways while browsing their extensive assortment of Sunbrella Interiors fabrics. Plus, enjoy 10% off all orders placed during market.
● Where: Showplace - 2300, 2314, Floor 2
● When: Sunday, April 26 from 4 p.m. – 7 p.m.

Rowe Furniture: Relax with Rowe x Sunbrella Interiors
Unwind with friends over cocktails, hors d'oeuvres, live music, and a welcoming space to recharge. Presented in partnership with Sunbrella.
● Where: Showplace – 1100, Floor 1
● When: Monday, April 27 from 4 p.m. – 7 p.m.

For more information or to schedule a walkthrough of any Sunbrella space at High Point Market, please contact sunbrella@tcpr.co.